Chumble is a new chewing gum brand to be sale in the super market. They are requiring this brand to be standout (logo and package) amount all the other brands in the market shelf.
The overall design brings in the style of Rococo. Soft, fresh, delight and a little bit of naughty is the common point between chewing gum and Rococo style. Therefore this will be a very good chance for an designer to combine present and the pass.
The colour selection and the portrait of bubble lady in a floral frame is very obviously the rococo. The text Chumble is also bent to avoid straight line. The softness of Rococo style and the gummy of chewing gum is further standing out by this simple bent.
